Evergreen Dentistry is a dentistry that believes that a healthy planet is just as important as a healthy smile. While we don't always think about it, disposing items such as toothbrushes contribute to the growing waste issue. We aim to help save the world one smile at a time.
Main Goals
The main goal of this project was to create a dentist website for the (fake) brand, Evergreen Dentistry. They wanted a website that strongly reflects their brand's main values which are maintaining healthy smiles and maintaining a healthy planet
Design Process
When creating the website, it was important to narrow down what content and assets need to be featuredx. This led to creating a content inventory, information architecture, and sketching wireframes
Design Features
Evergreen Dentistry requested for a main Home page, a brand About page, and a Services page. Extra features include the scheduling now option as well as positive customer reviews. Special design assets include leading lines made to be thin like dental floss
Brand Values
While Evergreen believes that healthy teeth are important, they also strongly believe in the values of sustainability, mainly its positive effects on the earth. The tree is features to symbolize these values
Digital & Print
When creating print design, it was important to incorporate the brands values, which led to featuring the brand on a biodegradable toothbrush. It was also important to showcase where the dentistry would live on its own as a business